Zoladkowa Gorzka Gets New Look

Shrink sleeve technology is gaining popularity among manufacturers of alcoholic beverages. Advocaat Zoladkowa Gorzka, which has been available on the Polish market since March 2007, has now been given a new packaging design, based on a full body shrink sleeve produced by Masterpress. Polmos Lublin, the manufacturer of the drink, decided against revolutionary changes to the product image. Traditional toned-down yellow and brown colours as well as decorative golden elements continue to accentuate the unique character of the drink. Advocaat Zoladkowa Gorzka is an egg liquid aimed mostly at women. It's a blend of traditional Advocaat and the original herbal-spicy taste of Zoladkowa Gorzka vodka.