Consumers in the USA are raising their glasses to a cold mug of beer as the US economy has tipped into recession. Alcoholic drinks have seen slower growth rates as consumers have cut spending, but beer may be gaining a slight edge in the downturn because of its perception as a drink that can be downed at home watching a game or kicking back with friends. That may aid beer sellers in the US, as this article explains.
Origin
Unknown
Journal Title
Beverage Manager January 2009 16
Sector
Packaging Abstracts
Class
PA 385