The UK government opposition has unveiled plans to scrap the units system currently used to measure alcoholic consumption. The Conservative party says it would introduce new guidelines to make consumers more aware of their own drinking levels. Under the proposals, producers would be required to print the actual number of centilitres of pure alcohol contained in each drink, replacing the current system of units. Shadow health secretary Andrew Lansley said that the plans would 'encourage' people to live healthier lives. 'We will change labelling in order to take account of social norms and to abolish systems of labelling that do not help consumers understand the amount of alcohol they drink.' The party says units fail to adequately take account of differing strengths of drinks.