Tiger Beer Roars For Chinese New Year

Heineken is seeing in the Chinese New Year with the launch of a limited edition, Asian-inspired 640ml bottle for its Singapore beer Tiger. The new artwork will also appear on 330ml packs of four, 12 and 24. Heineken said the packaging would offer improved standout on shelf, as well as reinforcing the beer's Far Eastern heritage.

Author
Un-named
Origin
Unknown
Journal Title
The Grocer 23 January 2016 38
Sector
Packaging Abstracts
Class
PA 1218

Request article (free for British Glass members)

Tiger Beer Roars For Chinese New Year
The Grocer 23 January 2016 38
PA 1218
Are you a member?
This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.
2 + 0 =
Solve this simple math problem and enter the result. E.g. for 1+3, enter 4.