Three Times As Good

Viscose Closures of Crawley have supplied John Dewar & Sons with a decorative sleeve for a promotional pack of William Lawson's whisky being distributed in France, where this brand is especially popular. The heat-shrink sleeve encloses three 70cl bottles of blended whisky. The sleeve is flexo printed in 8 colours using 70 micron PVC and promotes the product being selected as one of the "tastes of the year" by French consumers.