Stella'S Emerald Sheen

A new, lightweight 25cl emerald green longneck bottle with twist crown finish has been supplied by Rexam Glass Dongen in the Netherlands to leading brewer InBev for its famous Stella Artois brand. The size of Stella Artois bottle had previously been produced in a dark green, gut InBev moved to an emerald green for the new design to tie in with other bottles in the range. The redesigned container will be available in France, which has an extensive market for 25cl emerald green one-way beer bottles. In France, the beer is marketed as a premium brand, with the 25cl bottles sold in multi-packs.

Author
Un-named
Origin
Unknown
Journal Title
Packaging Today May 2006 13
Sector
Packaging Abstracts
Class
PA 7

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Stella'S Emerald Sheen
Packaging Today May 2006 13
PA 7
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