Skye Aims To Ride High On Craft Beer Craze

Over the last few years the British approach to beer has changed. while pubs and stores are still flowing with the big brand names, micro breweries have gained a foothold in the market. The craft beer segment is understood to be worth around £500M and if you take a quick glance at hte beer aisles, you can see that micro-breweries are making their mark as the UK is fast becoming a nation of beer connoisseurs. One Scottish brewery, the Isle of Sky Brewing Company, felt that a reinvigorated look could help raise its profile in store.

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Journal Title
Packaging News May 2014 16
Sector
Packaging Abstracts
Class
PA 1043

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Skye Aims To Ride High On Craft Beer Craze
Packaging News May 2014 16
PA 1043
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