Rowse Honey has been making and importing honey since 1938. The company is now mounting a drive to help save honey bees which are now officially under threat due to climate change, pesticide use, disease and other factors. That's a big problem as bees help us to pollinate many of the crops we rely on for essential food around the world. To help counter the problem in the UK 600,000 jars of Rowse Blossom Honey have been produced with a "Save Our Honey Bees" campaign using a lid-top Fix-a-Form from Denny Bros to carry the all-important details. The 6-page, circular form points consumers to the Rowse Honey website to enter the unique promotion code printed on the base label and each person that backs the campaign can claim a free pack of wildflower seeds for people to sow in their gardens to help to put the "balance" back into nature.