Rose Champagne is inevitably the drink of choice on 14 February, and with this in mind, Ruinart intends to be the brand that Valentine's Day consumers choose. The Champagne house has launched a new gift box, complete with pink leather handle, containing a half-bottle of Ruinart Rose, as well as two Champagne flutes engraved with the Ruinart coat of arms.
Origin
Unknown
Journal Title
The Drinks Business February 2007 72
Sector
Packaging Abstracts
Class
PA 117