Scottish malt whisky specialist Gordon & MacPhail has upgraded its packaging with a new glass bottle designed and manufactured by O-I, which features embossed G&M initials around the shoulder and the year of the firm's establishment embossed on the base of the bottle. The 70cl- and 75cl-sized items will be used in place of standard bottles across much of Gordon & MacPhail's range and will, according to Gordon & MacPhail director for whisky supply Ewen Mackintosh, "Help better communicate our brand values and premium positioning to the market."
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Unknown
Journal Title
www.Glassonline.com Sept 12/11
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Packaging Abstracts
Class
PA 853