The new Cutty Sark Deluxe Range of blended Scotch whisky has been created with the sophisticated individual in mind, in a sophisticated bottle. The style, exclusivity and quality of the Range will meet consumer needs for knowledge and desirability. Each variant within the Cutty Sark Deluxe Range will share the ethos of the new positioning demonstrated by its distinctive packaging and presentation. The labelling and packaging reflect the premium nature of the whisky but also align the range to a more discerning, modern aesthetic. The entire range offers authenticity and quality with added elegance and style.
Origin
Unknown
Journal Title
Drinks International December 2006 21
Sector
Packaging Abstracts
Class
PA 88