New Bottle Gets A Wolf Whistle!

Wolf Brewery (WBC Norfolk Ltd) is the latest brewer to be taking advantage of Beatson's new lightweight ale bottles. Beatson's has been supplying WBC with their standard 500ml ale bottles since May & the brewery has now decided to switch to the latest lightweight versions. Growing sales have seen the brewery install a new machine to increase capacity from 2 to 18 pallets & both the new machine & new lightweight bottles were demonstrated at an open day recently. WBC is a highly successful niche brewery & has produced high quality real ales in East Anglia since 1995.As well as cask ales it offers a range of favourites in glass bottles including Straw Dog, Wolf, Granny Wouldn't Like It & Golden Jackal. Duncan Ward of Wolf Brewery said:"This new lightweight bottle helps us do our part for the environment, while maintaining the traditional "real ale" look of our bottles."

Author
Un-named
Origin
Unknown
Journal Title
Beatson Clark Glass Business Winter 2008
Sector
Packaging Abstracts
Class
PA 376

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New Bottle Gets A Wolf Whistle!
Beatson Clark Glass Business Winter 2008
PA 376
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