The Hubertus deer head, symbolising the herbal liqueur brand Jagermeister, is as internationally renowned as the beverage itself. This iconic symbol features strongly on the brand's limited edition retro bottle, produced by O-I. Once a traditional brand with a slightly old-fashioned image, Jagermeister herbal liqueur is now enjoyed worldwide by a wide range of consumers. The brand's limited edition package highlights this evolution by combining tradition with modernity. In addition to the deer head embossed on the back of the bottle and the lettering on its side, a historic label communicates the history, spanning over 75 years, behind this iconic product. The distinctive bottle design is also characterised by its vintage look and textured surface, its robust square-edged shape and its hallmark green colour, which was specially developed for Jagermeister.
