Lager Gets A Buzz From Packaging

Rockware Glass has designed and manufactured a lightweight long neck 330cl flint bottle for Buzz Lager. It is a honey lager from Vaux Breweries, aimed primarily, though not exclusively, at affluent, fashionable young women drinkers. The drink's highly stylish graphics, produced by Newcastle agency Robson Brown, reflect the fresh and original nature of Buzz Lager, and will enable it to compete with other premium packaged drinks aimed at the lucrative 18-30 year old market.

Author
Un-named
Origin
Unknown
Journal Title
Glass 76 3 1999 73
Sector
Container glass
Class
C 1341

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Lager Gets A Buzz From Packaging
Glass 76 3 1999 73
C 1341
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