Premium sake producer Isake, launched a striking new product in the UK recently. Isake Premium Red is made from an ancient kind of red rice, giving the sake a distinctive colour, as well as a red fruit aroma. The launch was held at Selfridges in London, where Isake has a branded area. Premium Red is produced at the Kiuchi Brewery in Japan, a brewery well known for maintaining high quality standards. The new product is available in 180ml, 300ml and 720ml glass bottles.
Origin
Unknown
Journal Title
The Drinks Business March 2007 60
Sector
Packaging Abstracts
Class
PA 138