SPI Group is set to roll out a glow-in-the-dark bottle for its Stoilchnaya vodka brand. Stoli Night Edition will appear in selected markets this autumn. A global launch will be heralded at the TFWA World Exhibition in Cannes. The bottle will be used in 70cl, 75cl, 1-litre and 1.5-litre packs of Stolichnaya.
Origin
Unknown
Journal Title
Ref: Ibp November 2013 25
Sector
Packaging Abstracts
Class
PA 985