The Coca Cola bottle is one of the most recognized containers in the world. The design, patented in 1915, has been recreated in the most environmentally-friendly way possible: Verallia has purchased most of Coca-Cola's stock of returnable bottles to melt them down, turn them into cullet and then into new containers, inspired by the original model. Its a case of truly sustainable material recovery. Verallia is bringing back the original bottle of the world's trendiest soft drink, in tune with modern times. It does so all thanks to recycling. The new bottles are also lighter, which makes it possible to produce 1.2 new bottles for every recycled unit, saving both energy and raw materials. In addition, the capacity of the bottle has also increased from 200ml to 237ml, thus further reducing the weight of the container per litre of soft drink.
