Direct-To-Surface Finish

A new, optically sophisticated effect which provides enhanced eye-catching appeal for luxury consumer brands has been added to the portfolio of packaging technology supplier, Fresnels Inc. The patented technology from China is based around a process which combines the dimensional qualities of engraving and Fresnel lens technology into a single, cost effective process. Utilising the new Fresnel process, the lens can be applied directly onto the surface of the bottle itself to produce a distinctive and decorative finish to primary packaging, offering both enhanced consumer appeal and stylish elegance, combined within a single added value feature. For more information, please visit: www.fresnelsinc.com