Digital Printing Issues For Packaging

There are many different printing processes and combinations of technologies that can be used to decorate a container. This presents purchasers of packaging materials with a number of challenges as different techniques provide different image quality attributes, varying degrees of robustness and also have environmental implicaitons. Perhaps most importantly, there are differing costs which alter significantly as product volumes change. Pira International's interim report "Decorating a Container - Digital Print Cost Models for Print on Demand" addresses these issues by providing a cost comparison of different methods. For more information contact PIRA (UK) on fax: 01372 802238.