Diageo recently announced it has retained its mid-single-digit rate of sales increases in the first half of 2018. In the company's results for the six months to the end of December, sales on an organic basis increased by 4.2% year-on-year. The 4$ increase follows fiscal-2017's 4.3% lift and 4% rise int eh first six months of Diageo's previous financial year. Diageo posted sales increases across teh board, led by Latin America and Caribbean and Asia Pacific - both rising by 7%. Asia Pacific's value performance came despite a 1% dip in volumes. Elsewhere, Europe and Turkey delivered a 4% lift, with North America and Africa both up 2% in the half-year. Operating profits were up by almost 7%, thanks in part to efficiencies from the productivity programme.