For the launch of a new skin lotion, Kao KK, of Japan, has developed an innovative cosmetic packaging consisting of a squeezing nozzle and glass bottle to preserve content freshness. To protect the lotion's sensitive properties and enhance roduct image, new packaging has been developed in the form of a small portion size glass bottle and cap connected to an aluminium foil inner seal. The push up point on the cap is indicated with both words and arrow symbol, and pictorial instruction note is included.
Origin
Unknown
Journal Title
Okabe K, Jpi J. 46 3 March 2008 49-52 (Pira Abstract July 2008 54)
Sector
Packaging Abstracts
Class
PA 353