Beijing-based market research company ePanel Co Ltd, has revealed some interesting trends about cosmetic packaging consumption after conducting a recent online survey of 1,492 young women in Beijing, Shanghai and Guangzhou. The survey, targeting white-collar women in the age group 25-35 and with monthly income higher than 2500 yuan ($366), shows that 59.5% of the subjects keep the container after they use up the skin care or makeup or fragrance. About half of these consumers simply collect cosmetic containers as a hobby, while the other half said they reuse the containers for storage or home decor. According to the findings, 78.3% said glass is their favourite material for cosmetic packaging.
Origin
Unknown
Journal Title
Asian Glass January 2010 12
Sector
Packaging Abstracts
Class
PA 572