Britain has recorded its first fall in alcohol consumption for 6 years, according to figures released by the British Beer & Pub Association. As a nation, Britons drank 1.6% less last year, at 9.2/l pure alcohol per head, according to the BBPA's new Statistical Handbook 2006. Beer & RTDs account for most of that decline, with wine, spirits and cider all doing better in 2005 than 2004. It may be disappointing news for the drinks industry as a whole, but the off-trade has some cause for celebration: the take-home sector now accounts for 41% of beer sales, compared to 30% in 1998. The handbook also reveals that Britons still drink less alcohol per head than most other EU countries. 11 nations, including France, Germany & Spain, drink more - though Italy & Greece are more abstemious. The book is priced at £47.50 and can be ordered from: www.beerandpub.com
