[Beverages] Malt - Refreshing New Drinks For Adults

Market research has shown that malt beverages are in demand not only for their taste, bur for their healthy image also. Research has shown that consumers perceive malt as a healthy ingredient, a "natural product." To underscore the natural aspect, malt beverage compounds from Wild use only natural colours and flavours. Wild has produced a new range of malt-based fruity flavoured drinks, packaged in clear glass bottles in the flavours of orange, pomegranate and lemon-lime.

Author
Un-named
Origin
Unknown
Journal Title
Soft Drinks International April 2009 32
Sector
Packaging Abstracts
Class
PA 405

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[Beverages] Malt - Refreshing New Drinks For Adults
Soft Drinks International April 2009 32
PA 405
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