To understand how glass stacks up when it comes to consumer preferences for packaging wine, the Glass Packaging Institute had a third party take a look at consumer wine purchases and preferences. This included attitudes about organic wine and packaging for organic products in general. "While we expected a preference for glass-bottled wine, we were still surprised by the strong and persistent partiality for glass." says Joseph Cattaneo, president of the GPI. "Glass protects wine, keeping it smelling and tasting as the vintner intended." According to the University of Oklahoma survey, more than 98% of consumers prefer to drink wine served from glass bottles, with the number reaching nearly 100% for younger wine drinkers (21-35y). Nearly 80% of wine consumers say drinking wine is part of a healthy lifestyle. Visit: www.gpi.org/wine for more information.
