Assovetro: Design & Sustainability, "Made To Measure" Bottles To Fight The Economic Crisis

Bottles and jars that are designed and created as "made to measure" will fight the economic crisis that caused a drop (in Italy) in the production of glass containers - which fell by 4.8% in 2012 compared to 2011. This, according to the Italian trade federation Assovetro, the National Association of Glass Industries (part of Confindustria), is the new frontier of the glass industry with 1,500 small wineries requesting personalized bottles to safeguard the distinct character of their products, as well as the important ''made in Italy'' spirits industry which uses 600 million special-shaped and designed glass containers.