Ardagh Helps Redesign Malibu Bottle

Ardagh has helped with the development of the redesigned Malibu bottle, by adding more of a contemporary, modern feel. According to the company, the new bottle also hits the right environmental note, meeting the weight reduction for this class of bottle. The product development team used advanced design technologies to reduce the blow-blow production to weights of 450g for the 70cl version and 455g for the 75cl, whilst retaining all the design features of the bottle. A new clear window around the bottom of the bottle maximises shelf-appeal by highlighting the clear spirit.