Sleeves have helped increase the sales of many major brands throughout the FMCG sector by way of a high profile promotional tool that helps products stand out on supermarket shelves. Sleeves-shrink, roll-on or stretch, and manufactured on a variety of films or paper - increase hugely the possibilities for decoration, provide additional colours & effects & a 360-degree message.
Origin
Unknown
Journal Title
Packaging Today February 2008 25
Sector
Packaging Abstracts
Class
PA 275